Mr. Hatim El Maaddem is a Ph.D. candidate in Economic and Management Sciences at LERSEM, ENCG El Jadida, Chouaib Doukkali University. He holds dual Master’s degrees in Digital Marketing & Communication and Marketing & Sales Management. Currently Marketing Manager at a French Tech Next40 company, Hatim’s research focuses on entrepreneurship, innovation, and digital transformation. Actively involved in academic research, he contributes to studies in economic and management sciences. Passionate about bridging theory and practice, Hatim aims to make impactful contributions while continually expanding his knowledge.
